Brian Armstrong has unveiled a new way for shoppers to earn Bitcoin through their everyday spending. Customers can receive up to 4% Bitcoin back on their purchases, encouraging routine use of the digital currency.
Alongside the cashback offer, Armstrong launched a November promotion: shoppers who spend over $100 this month enter a contest to win $100,000.
This cashback program is part of Armstrong’s broader efforts to increase user interaction with Bitcoin. Starting October 14, Coinbase expanded access by introducing $5,000 testing limits for all users, as detailed in their tiered access update.
In addition to expanding digital asset usage, Armstrong is making strides in longevity medicine. His company NewLimit successfully raised $45 million from prominent investors including Eli Lilly and Duke University, highlighting his influence beyond the crypto space.
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Summary: Brian Armstrong is driving everyday Bitcoin adoption with a 4% cashback offer and big rewards, while advancing in both crypto innovation and longevity medicine investments.
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