AI-Generated Restaurant Ads: Prototype or Breakthrough?
Teriyaki Madness has launched what it claims to be the first fully AI-generated ad campaign in the fast-casual space, produced in partnership with AI studio Genre.ai.
The campaign utilized tools like Veo 3, Kling 2.5, and ElevenLabs to generate every on-screen element, including actors, voiceovers, and special effects, with the exception of the food itself.
The only thing “real” in the spots is the food itself.
The move is being billed as bold, cost-saving, and radical, but upon closer inspection, the execution appears less groundbreaking than initially implied, leaving room for creative improvement.
- The cost savings are a significant advantage, attracting attention.
Author's summary: Teriyaki Madness launches AI-generated ad campaign.