Grammarly changes its name to Superhuman - and its mission to AI wrangler

Grammarly Rebrands as Superhuman with Enhanced AI Capabilities

Grammarly, the AI writing tool, has undergone a significant transformation, rebranding itself as Superhuman and expanding its mission to incorporate a suite of new tools, including an agent manager.

The rise of generative AI has prompted a major strategic shift across the tech industry, with companies launching AI-powered products and services. Meta, for example, announced 2023 as its "year of productivity" with a focus on AI.

Meta announced that 2023 would be its "year of productivity," focused in large part on a pivot toward AI.

Grammarly's rebranding as Superhuman reflects its commitment to embracing AI and providing users with a more comprehensive toolset, including the ability to turn assistants on and off as needed.

Author's summary: Grammarly rebrands as Superhuman with AI focus.

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ZDNET ZDNET — 2025-10-29